Entering contests has been my latest obsession and I have been having a blast checking out some fantastic bloggers along the way. My recent win was from Everything Beautiful’s Erica Grenci, a Toronto blogger known for her beauty and fashion advice all around the city. I attended a beauty and fitness conference where I had the chance to finally meet the lovely Erica and thought it would be great to hear more about her blogging experiences.

1. As a fashion and beauty writer, what do you find most important when it comes to posting the latest that’s going on in the industry? How do you stand out from other bloggers?

When it comes sharing the latest industry news, I feel it’s important to make it relatable by also sharing my personal experience–either with the brand, reviewing the product, or how to wear the up and coming trends. I love including my personal style and beauty tips, things that haven’t worked for me in the past, and inspire creativity through DIY posts. So what makes me stand out from other bloggers is my personal spin on the latest happenings, my sheer honesty, as well as my relentless search for new inspiration.

2. What kind of a relationship do you have with your readers?

I have an open relationship with my readers where I engage in their comments and questions and even have a section dedicated to their anonymous submissions. Myself, or a hand-selected industry expert will respond in a timely manner and provide the best feedback as possible. If chosen, the question will also be featured on Everything-Beautiful so others may also learn from and engage on the subject. The idea is to create an online community where the latest beauty and fashion advice can be shared and built-upon. We love feedback!

If you have a beauty question you’d like answered, feel free to challenge us http://www.everything-beautiful.com/submit-your-beauty-questions/

3. Your fashion advice is well respected by the Toronto blogger community – what do you enjoy most about being a blogger?

Thank you! I very much enjoy pushing myself to new heights and trying things I may have never thought to try before. I find that blogging, along with providing me fun new experiences, also challenges me to escape my comfort zone and explore new levels of creativity. Even more so, it makes all the hard work worth it when a reader has benefited from something I’ve written.

4. Advice for those aspiring to do the same as you?

If you’re thinking about starting a blog, I’d say don’t be afraid to put yourself out there and be different. Focus on what your passions are and not what you think people would like to read—that is ultimately where your best writing will come from and how you will develop a loyal readership! All in all, it’s important to have fun with it and be persistent. It’s easy to feel discouraged since it takes some time to build a following, however, once you do it’s a fantastic feeling. Lastly, just go for it!

Read the latest from Erica by visiting www.everything-beautiful.com

You could be her latest contest winner – the prizes are always…well…beautiful!

By: Mijana Veljkovic, Toronto

You should follow me on Twitter @mijanaveljkovic

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