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at Suite Adore
Location Toronto, Canada
Date Posted Jun 21, 2017
Category Social Media
Job Type Intern

Description

The Social Media Intern is responsible for coordinating and executing the company’s social media strategy, working across key social media channels including Instagram, Facebook, Twitter and Pinterest. This role offers the intern a total immersion into a busy digital fashion business. The successful candidate will work closely with key members of staff, external social media consultants to learn about social media, digital communications and marketing in an online fashion retail environment. This role will be instrumental in increasing our social media presence and gaining visibility for our brand among potential buyers. We are looking for a social media intern who can think outside-the-box and help brainstorm new ideas. We want someone who wants to learn and be part of a team.

Key Duties:
a. Assist with streamlining company social media accounts (e.g. Instagram, Facebook, Pinterest) ensuring uniform content and tone of voice for landing pages, graphics, and other elements within the communities.
b. Maintain a monthly social media and blogging calendar, and ensure that everyone is meeting their deadlines.
c. Assist with creating content for Instagram, FB & Pinterest
c. Monitoring and replying to inquiries that come through social media channels
d. Posting on a daily basis
e. Using tools such as Webflow, Technorati and Twitgroups, identify and monitor key industry bloggers, trade journalists and twitter influencers. Flagging and aggregating interesting content to re-tweet and post on the Cogs Agency blog. Use tools such as wefollow and technorati to also identify influencers.
f. Understanding and monitoring social media analytics
g. Help coordinate a guest blogger program, one guest blogger per month. Help to amplify this content through other social media channels.
h. Drive awareness of our new blog posts by posting the articles into forums and groups

Email Marketing and SEO:
- Work with team to create and send one email broadcast per month around content ideas
- Use Google Adwords & analytics to monitor top performing and underperforming keywords
- work with team to develop Ad Word campaign
- Using Google, search on key words and look at our competitors’ brands for forums and directories that we can sign up to to generate in-bound links for our company.